It is something that I am very, very excited about, as it is a company that is really close to my heart. I love their helmets, I love what they stand for, and I love that they are eco friendly & conscious about the environment. A company that gives back, in fact they are a 1% for the planet member, and they have a veggie range of helmets made from linen fibre?!? How freaking cool is that? I love this, and I cannot wait to go on many more adventures, trips & races representing the URGE brand & trying to make a difference by bike! (Above pic is me on Day 1 of the Trans Provence, and also my first day wearing my new helmet - I had to see if it worked!)
I just completed the very brutal 7 day Trans Provence race with my new Endur-O-matic helmet, and it was fantastic. It never moved, the visor never dropped forward to cover my eyes during rough, technical descents - and believe me, there were plenty of that during the TP, the straps were comfortable, my riding glasses fit like a glove, it wasn't too hot, it kept me warm during all the storms we encountered and it matched my green Santa Cruz Nomad to a tee! A girl's got to look good on her bike you know!
Anyhow, check out their 2013 line & see what this forward thinking company is all about.
Driven by our roots.